PayPerPost, a company that pays bloggers to write about products, will announce new tools for advertisers to target high-end bloggers, disclosure "badges" to better identify sponsored posts, a Firefox toolbar and new video categories. PayPerPost CEO Ted Murphy said those items will be launched next week.
Between the Lines
Larry Dignan and other IT industry experts, blogging at the intersection of business and technology, deliver daily news and analysis on vital enterprise trends.
Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.
Rachel King is a staff writer for ZDNet based in San Francisco.
Zack Whittaker writes for ZDNet, CNET, and CBS News. He is based in New York City.
Plenty of launch-time reading:Mary Jo Foley wants to know: Where are the killer apps?Ed Bott counts three killer features.
Symantec plans to acquire Altiris for $830 million ($33 per share) in cash. Altiris brings IT asset management into the Symantec portfolio as the company continues to reach out beyond its security roots.
Want to be a power blogger? Be transparent, find a niche and post in massive quantities.
While Oracle and Sun are going after Red Hat Linux with lower pricing models for support and service, MySQL is making pricing a move to attract customers to its open source database. The company announced MySQL Enterprise Unlimited, claiming that customers who have Oracle, SQL Server, Sybase or DB2 Enterprise License Agreements (ELAs) can save over $1 million.
Notable headlines:Net pioneer predicts overwhelming botnet surge.Adobe: Make room for Photoshop Lightroom.
A Forbes story lobs a bombshell, reporting a 'rumor' of a takeover bid of SAP by Oracle, which reputedly drove SAP's stock price up a modestly. "There's talk that Oracle will bid $38.
Is Apple's iPhone deal with Cingular a handicap to both parties? You almost get that impression hearing to Verizon executives tell it.
Valleywag noted that in Robert Scoble's blog he comments that Intel paid a fee for PodTech.net video produced during a visit to the company's new 45-nanometer fabrication plant in Hillsboro, Oregon.
This just in--Vista is launching to consumers and the Web is buzzing with worries over how to upgrade (and whether those worries are legit), stories about demand and primers on killer apps and pitfalls. One common thread: Folks are pretty damn skeptical about Vista.