Paul Greenberg

In addition to being the author of the best-selling "CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers," Paul Greenberg is President of The 56 Group, LLC.

Latest Posts

UPDATE: CRM on The Mac is Like Oranges to, uh, Apple

Based on a few comments that I've already received on my previous post issued this morning,  I dug in a little further and found a few other CRM applications for the Mac and as a result,  haven't changed my thinking much.  I looked into CRM applications built on Filemaker Pro or Servoy, a Filemaker "alternative" as one commenter called it.

February 16, 2009 by


CRM Vendor Thought Leaders - Thinking, Thinking......Hmmm

Since I was totally disappointed in the performance of the NY Giants about 10 days ago, (though happy the Eagles and Ravens had their butts whupped last weekend),  I have had little to look forward to this year, (other than today's incredible inauguration of President Obama, which I am ecstatic about) so I did some thinking instead. That's kind of how I do my thinking - between sports events and errands....

January 20, 2009 by