Search for top Gartner alternative comes up empty handedTekrati is addressing the debate over which industry analyst firm is the best alternative to Gartner, now that Gartner’s acquisition of Meta Group is history.August 15, 2005 by Natalie Gagliordi in CXO
Hortonworks taps SAP exec Ingrid Burton for CMOBurton's resume spans 25 years and a handful of technology companies, including Sun Microsystems, GTE, Megatek and United Technologies.July 7, 2015 by Natalie Gagliordi in CXO
Adobe's Q4 solid, Creative Cloud subscriptions hit 6.2 millionAdobe CEO Shantanu Narayen touted the company's subscription growth, which he said was fueled by continued migration of the Creative Suite installed base.December 10, 2015 by Natalie Gagliordi in CXO
Oracle updates CX portfolio with new sales, marketing toolsOracle's customer experience portfolio is designed for sales, customer service and marketing teams, with an emphasis on using data to improve customer interactions.February 10, 2021 by Natalie Gagliordi in CXO
Capgemini acquires IGATE for $4 billion in push for US marketThe all-cash deal forges an alliance between two giants in the IT consulting space, with combined 2015 revenue estimated at $13.5 billion.April 27, 2015 by Natalie Gagliordi in CXO
Salesforce releases universal file sharing service Files ConnectThe service has out-of-the-box integration with Microsoft SharePoint; support for Microsoft OneDrive for Business and Google Drive is slated to arrive in the coming months.December 17, 2014 by Natalie Gagliordi in CXO
Google buys marketing analytics firm AdometryAdometry helps advertisers and marketers connect the dots between online ads and consumer purchases. May 6, 2014 by Natalie Gagliordi in CXO
Businesses to boost digital marketing budgets in 2015: GartnerGartner's latest survey suggests that 51 percent of companies plan to up their digital marketing budgets by an average of 17 percent for the upcoming year.November 3, 2014 by Natalie Gagliordi in CXO
IBM buys Vivant Digital, will fold into IBM iX businessVivant is a small boutique digital consultancy firm based in Sydney.October 4, 2017 by Natalie Gagliordi in CXO
For marketing software maker Radius, data science equals dominanceThe San Francisco-based marketing intelligence company, which touts data science as its core DNA, recently secured $54.7 million in a Series C funding round.September 30, 2014 by Natalie Gagliordi in CXO