Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

Rachel King

Rachel King is a staff writer for ZDNet based in San Francisco.

Zack Whittaker

Zack Whittaker writes for ZDNet, CNET, and CBS News. He is based in New York City.

Latest Posts

Google's Gdrive allegedly coming; Still late to the party

Google is preparing to roll out its long rumored--and still mostly rumored--Gdrive online storage service.The latest chatter about Gdrive comes from The Wall Street Journal, which reports:Google is preparing a service that would let users store on its computers essentially all of the files they might keep on their personal-computer hard drives -- such as word-processing documents, digital music, video clips and images, say people familiar with the matter.

November 26, 2007 by

11 Comments

Is Facebook banking that you're a beacon of egomania?

Guest post: Chris Matyszczyk writes that the greatest commercial battle currently is between the ad and the algorithm, between predictability and "ticklability." Facebook needs to figure out how to make its users feel like they aren't being sold up the river.

November 26, 2007 by Chris Matyszczyk

6 Comments

Benign ATL obsession: green computing

From an altruistic perspective, green computing is mostly about carbon footprints. One medium-size data center can generate 10,000 metric tons of carbon per year (because of the power it uses). Large carbon footprints are not exactly bad for business--not directly--but they can result in negative publicity. In that sense, going green can have PR benefits--you can position yourself as a socially responsible enterprise, at least with respect to IT.

November 25, 2007 by Ed Gottsman

1 Comment