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50% of consumers boycott spammers

A recent study authored by Quris shows nearly half of consumers surveyed reported that they have stopped doing business with companies altogether as a result of poor email practices. Similarly the study finds that over 57% of consumers have made purchases as a result of email, based upon survey responses from 1,684 email users in the United States.
Written by ZDNET Editors, Contributor

A recent study authored by Quris shows nearly half of consumers surveyed reported that they have stopped doing business with companies altogether as a result of poor email practices. Similarly the study finds that over 57% of consumers have made purchases as a result of email, based upon survey responses from 1,684 email users in the United States.

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