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The best OLED TVs you can buy: Expert tested

Looking for a new TV? We went hands-on with some of the best OLED TVs from Sony, LG, and more to make your decision easier.
Written by Taylor Clemons, Staff Writer and  Artie Beaty, Contributing Writer
Reviewed by Nina Raemont
Sony A95L | Best OLED TV overall
Sony A95L 65-inch Google smart TV
Sony A95L
Best OLED TV overall
View now View at Walmart
LG B3 | Best budget OLED TV
An LG B3 OLED TV on a grey background
LG B3
Best budget OLED TV
View now View at LG
LG Evo M Series | Best big-screen OLED TV
An LG evo M Series OLED TV on a grey background
LG Evo M Series
Best big-screen OLED TV
View now View at LG
Sony A90K | Best small-screen OLED TV
A Sony A90K on a grey background
Sony A90K
Best small-screen OLED TV
View now View at Walmart
LG G4 OLED evo | Best OLED TV for gaming
LG OLED G4 TV at CES
LG G4 OLED evo
Best OLED TV for gaming
View now View at LG

If you're upgrading your home entertainment setup with a new TV, you're probably aware that OLEDs are among the best today. With a wide, vibrant color range and more lifelike images, an OLED TV is the perfect choice whether you're upgrading for the big game, choosing a centerpiece of your home theater, or setting up the perfect gaming system. There are even sets that handle all three aspects incredibly well.

OLED TVs can be more expensive than other TVs on the market, but the investment is often worth the price. While LG and Samsung often lead the way, Sony, Vizio and others offer amazing options as well. Let's break it down.

Also: The best TVs you can buy

What is the best OLED TV right now?

Our pick for the best OLED TV overall is the Sony A95L for its updated QD-OLED panel, ambient light sensor, and multiple stand options. You can keep reading below to find out more about the Sony A95L, as well as our other picks for the best OLED TVs.

The best OLED TVs of 2024

Sony A95L 65-inch Google smart TV
Rebecca Isaacs/ZDNET
Pros & Cons
Pros
  • Updated QD-OLED panel
  • Acoustic Surface Audio+
  • VRR technology for console gaming
Cons
  • Expensive, especially at larger screen sizes
More Details

The A95L is the crown jewel of Sony's TV line-up, and with plenty of good reasons. The QD-OLED panel provides a gorgeous picture and the host of premium features included, make this one of the best sets you can buy. ZDNET's Rebecca Isaacs got some hands-on experience with the Sony A95L and praised the superb image quality and crystal clear clarity. It supports Dolby Vision for top-notch color and detailing to give you an almost unparalleled viewing experience for movies, online videos, and TV shows. 

The most innovative feature is Sony's Acoustic Surface Audio+ technology, which turns the entire screen into a speaker for perfect audio and video syncing, plus sound that follows the on-screen action and creates a faux surround sound. Movie buffs will love the IMAX Enhanced and Netflix Adaptive Calibrated modes, which allow you to watch your favorite movies and shows as the creators intended. It also works with VRR technology for console gaming, so there's no screen tearing and stuttering. 

Former ZDNET writer Rebecca Isaacs got up-close and personal with the Sony A95L, calling it the "by far the best panel launching in the Sony family." Verified customer reviews at Amazon and Best Buy agree, praising the picture quality of the new QD-OLED panel as well as the intuitive setup of the Google TV platform.

Sony A95L specs - Screen size: 55 to 77 inches | Panel type: QD-OLED | Refresh rate: 120Hz | Resolution: 4K | HDR: Dolby Vision | Audio: Acoustic Surface Audio+ | Voice controls: Alexa, Hey Google

Pros & Cons
Pros
  • Under $1500
  • Dolby Vision ID and Dolby Atmos support
  • Preloaded streaming apps
  • Support for both Alexa and Hey Google voice controls
Cons
  • No Wi-Fi 6 support
  • No Chromecast support
More Details

If you're looking to jump into the world of OLED, but you're worried about price, look to the LG B3 55-inch. It retails under $1,200 right now, meaning it's one of the more affordable options out there. It has an excellent picture quality where you get dark blacks plus vivid colors, plus Dolby Vision IQ HDR support for better detailing and color volume. The B3 works with Dolby Atmos for virtual surround sound, as well as both Alexa and Hey Google if you prefer voice controls.

If you're a gamer, the 120Hz refresh rate and VRR on this set are perfect for next gen consoles. You'll get buttery smooth action even on the fastest games, and graphics will pop like never before.

Verified customer reviews at both Amazon and Best Buy call out the set's picture quality, ease of use for beginners, as well as the more affordable price of the B3 compared to other OLED models on the market.

LG B3 specs - Screen size: 55 inches | Panel type: OLED | Refresh rate: 120Hz | Resolution: 4K | HDR: Dolby Vision IQ | Audio: Dolby Atmos | Voice controls: Alexa, Hey Google

Pros & Cons
Pros
  • All wireless signal
  • Stream in 4K at 120Hz
  • Up to 97-inch screen
Cons
  • Wireless receiver only has 2 HDMI inputs
  • Very expensive
More Details

Want to go big? The LG OLED evo M Series is literally one of the largest OLED TVs in the world, with up to a 97-inch screen for a truly cinematic experience in your living room. The TV uses Dolby Vision IQ HDR for enhanced detailing, color, and contrast as well as Dolby Atmos for virtual surround sound for more immersive audio while watching movies, online videos, and TV shows. The M Series is LG's first all-wireless model, using a small relay box to send video signals from your playback devices and game consoles to the TV itself for an ultra-clean look. 

Read more: LG's newest OLED TVs will use AI to look and sound better than ever

The wireless receiver is capable of providing video in up to 4K resolution and up to 120Hz for smooth motion no matter what you're watching. However, you should know that the 97-inch model tops out at $30,000. The 77-inch version, which is the smallest available, is a more reasonable $5,000. Verified customer reviews at Best Buy, Amazon, and from LG's own website repeatedly talk about the wireless connectivity using the OneConnect box, which allows for a clean, minimalist setup. They also call out the signature OLED picture quality, even with the larger, 97-inch screen.

LG OLED evo M series specs - Screen size: 77 to 97 inches | Panel type: OLED | Refresh rate: 120Hz | Resolution: 4K | HDR: Dolby Vision IQ | Audio: Dolby Atmos | Voice controls: Alexa, Hey Google

Pros & Cons
Pros
  • Dolby Vision
  • Acoustic Surface Audio+
  • Preloaded streaming apps
  • Voice controls
Cons
  • Pricey
  • No anti-reflection coating on screen
More Details

The Sony A90K was one of our top picks for the best 43-inch TVs, so if you want a smaller screen OLED, it's a fantastic choice. It's available in both 42-inch and 48-inch screen sizes, meaning it's perfect for bedrooms, apartments, or a kid's room. Even with the smaller screen, you'll still get excellent picture quality OLED is known for, a fast 120Hz refresh rate, and support for Dolby Vision HDR, meaning anything you watch will be amazing. You'll also get Sony's Acoustic Surface Audio+ technology, which means sound will follow the on-screen action.

The Google TV platform gives you a suite of preloaded apps like Netflix, Hulu, and Prime Video so you can start streaming right out of the box. Support for both Alexa and Hey Google, gives you hands-free voice controls over your new TV and connected devices. Verified customer reviews on Amazon and Sony's website praise the picture quality for its size as well as the rear-facing subwoofer, which provides a surprisingly deep bass rumble for movie and TV soundtracks as well as streaming music. They also call out the fact that the 42 and 48-inch screen sizes are great for both console and PC gamers looking for a decent display that fits in any room.

Sony A90K specs - Screen size: 42 or 48 inches | Panel type: OLED | Refresh rate: 120Hz | Resolution: 4K | HDR: Dolby Vision | Audio: Acoustic Surface Audio+ | Voice controls: Alexa, Hey Google

For gaming, the LG G4 OLED evo is the best option as far as OLED models are concerned. It might even be the best gaming TV in general, thanks to its 144Hz refresh rate (even at 4K resolution), AMD FreeSync Premium and Nvidia G-Sync certifications, and LG's own Game Optimizer menu that lets you fine-tune settings like variable refresh rate (VRR), latency, and more.

When ZDNET reviews editor Kerry Wan tested the LG G4 OLED evo in March, he said he was especially glad to see the option to preset graphics settings based on game genres. This means you can have a certain visual setting for FPS titles, RPGs, and RTSs. Above all, the G4 delivers vibrant pictures and high contrast, allowing you to pinpoint enemies and in-game details even in darker scenes. The TV is pricier than most OLED sets on the market, but it delivers an experience that's worth the money.

LG G4 OLED evo specs - Screen size: 55 to 97 inches | Panel type: QD-OLED | Refresh rate: 144Hz | Resolution: 4K | HDR: Dolby Vision | Audio: Dolby Atmos | Voice controls: Alexa, Hey Google

What is the best OLED TV?

My choice for the best OLED TV is the Sony A95L. It's available in three popular screen sizes, and uses an updated QD-OLED panel to produce a wider color range compared to previous Sony OLED models. It also supports Dolby Vision HDR for enhanced detailing and contrast as well as Sony's Acoustic Surface Audio+ technology to turn the whole screen into a speaker. 

This gives you near-perfect audio and video syncing, as well as sound that follows the on-screen action. And console gamers will love the fact that the Sony A95L is optimized for play with the PlayStation 5, offering VRR technology to prevent screen tearing and stuttering as well as support for 120Hz refresh rates at 4K resolution.

Best OLED TVPrice*Screen sizeAudio/HDR
Sony A95L$3,29855-77 inchesSony Acoustic Surface Audio+, Dolby Vision
LG B3$1,19955-77 inchesDolby Atmos, Dolby Vision IQ
LG evo M Series$4,79977-97 inchesDolby Atmos, Dolby Vision IQ
Sony A90K$1,29942 or 48 inchesAcoustic Surface Audio+, Dolby Vision
LG G4 OLED evo$3,39955-97 inchesDolby Atmos, Dolby Vision IQ

MSRP at time of writing. Please note that actual prices may change depending on available sales, discounts, and manufacturer rebates or coupons.

Which OLED TV is right for you?

While all OLED models are somewhat pricey, it's still important to finalize your budget. That way, you won't accidentally overspend, and you'll get the best value for your money. Choose a model that not only fits your budget, but one that also offers enough features and a big enough screen size to justify its price.

Buy this best OLED TV...If you need...
Sony A95LAn all-around great OLED TV. The Sony A95L is available in popular screen sizes, and provides a top-tier viewing experience for movies and shows.
LG B3An affordable OLED. The 65-inch version of the LG B3 retails for around $1,199, making it one of the more affordable options on the market.
LG evo M SeriesAn eye-poppingly large OLED TV. The LG evo M Series is available in screen sizes from 77 to 97 inches for true big-screen viewing.
Sony A90KA small-screen OLED TV. The Sony A90K is available in either 42 or 48-inch screen sizes, making it perfect for apartments, bedrooms, or dorm rooms.
LG G4 OLED evoAn OLED TV that's perfect for gaming, with a 144Hz refresh rate and Game Optimizer menu. It's available in 55 to 97-inch screen sizes.

Factors to consider when choosing an OLED TV

Whether you're looking to buy your first OLED TV or upgrade your current home theater setup, here are a few things to keep in mind while you shop:

  • Price: OLED TVs are more expensive than their QLED or LED counterparts, but prices are dropping. There are still options out there for customers looking to save a bit of money while upgrading their home theater. I did my best to include a variety of OLED models at different price points to fit a wide range of budgets.
  • Connectivity: All TVs these days have plenty of HDMI ports, but your TV should be able to easily connect with all of your game consoles and playback devices like cable or satellite boxes, Blu-ray and DVD players, and home audio equipment. Make sure the set you're choosing has enough inputs for all of your devices.
  • HDR: An OLED TV can provide an almost unparalleled viewing experience due to the fact that the panels are built with self-lit pixels in order to create true blacks and sharper contrast. I've ensured that each model on this list also supports a variety of HDR codecs for enhancing detailing and color for even better picture quality.
  • Audio: A great picture doesn't mean much if your TV's audio isn't up to snuff. Each OLED TV on this list has been confirmed to support soundbars and other home audio equipment, as well as virtual surround sound codecs like Dolby Atmos.
  • Location: Where your TV will be placed matters. If your living room has a lot of natural light and your TV doesn't handle that environment well, it won't look good. Find a set that works well in your specific environment.

How did we choose these OLED TVs?

While researching and testing each of the OLED TVs featured on this list, I and other ZDNET experts kept these criteria in mind:

  • Brand integrity: A reliable customer service department is vital when dealing with returns, exchanges, and refunds as well as troubleshooting any issues you may have with your new TV. Each model on this list was chosen from a reputable brand with a verified customer service department.
  • Smart features: It's become standard for a TV to have Wi-Fi connectivity as well preloaded streaming apps for entertainment right out of the box. Each OLED TV on this list has been verified to support popular streaming apps like Spotify, Netflix, and Disney+.
  • Screen sizes: Not every space is created equal, so it's important to choose an OLED TV that will fit into your living room, bedroom, or home theater space. Each model on this list is available in multiple screen sizes to fit a variety of spaces.

What is an OLED TV?

An OLED TV is a model that uses specialized, organic substrates and individually lit LEDs to create stark contrast, brighter and richer colors, as well as crisper details than what you can get with an LED or QLED television. The technology is best appreciated by movie and TV buffs who want to experience Hollywood classics and the latest blockbusters as their creators intended. OLED TVs are also ideal for console gamers looking to embrace native 4K graphics.

What is the difference between OLED and QLED TV?

OLED and QLED use different TV technologies, and their main differences include the black levels, color, and contrast. OLED TVs are better at black levels, while QLED TVs are better with brightness and usually cost less than OLED TVs. 

More: OLED vs. QLED: Which is better for you?

You can also check out our in-depth looks at the differences between OLED and LED TVs or OLED and Neo QLED TVs.

Is an OLED TV worth it?

An OLED TV is absolutely worth it if picture quality is at the top of your "must-have" feature list when shopping for a new TV. An OLED panel can create incredibly vibrant colors and crisp details that breathe new life into classic media and show off the technical skills used to create new movies and shows. Even if you aren't a movie buff, you can still get a ton of value out of an OLED TV, since they have a longer lifespan than other models. Also, an OLED TV can sort of future-proof your living room or home theater, since it will take a while for LED and QLED TV models to catch up to the quality you can get from an OLED version.

Why are OLED TVs so expensive?

The technology behind OLED TVs is still new and more complicated than what you'd find in an LED panel. This makes it more expensive to produce, so higher manufacturing costs get passed down as high retail prices to consumers. Thankfully, companies like LG and Sony are finding more streamlined and cost-effective ways to produce OLED panels, making them a bit more affordable than before. However, they are still much more expensive than their LED and QLED counterparts.

More OLED TVs to consider

View at Best BuyView at SamsungView at Best Buy
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