Alloy site to promote 'Fearless' book series

Teen-focused site Alloy.com Inc. (Nasdaq: ALOY) has signed a deal with Simon & Schuster to develop and promote a Web site based on the Fearless series of teen books. The Fearless Web site at Alloy.com will contain content such as laptop diary entries and e-mail of the main character; sneak previews of new books; and video/audio features. Financial terms of the deal were not released. -- Margaret Kane, ZDNet News