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Amazon.com's deal of the day: Woot

Amazon is acquiring online retailer Woot.com. The deal was announced Wednesday afternoon on Woot's company blog for a reported $110 million.
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Written by Josh Lowensohn on

Amazon is acquiring online retailer Woot.com. The deal was announced Wednesday afternoon on Woot's company blog for $110 million according to TechCrunch.

According to the post, Woot--like Zappos and Audible before it--will remain an autonomous unit and not part of the main Amazon.com shopping experience.

In a note to Woot employees, founder Matt Rutledge said, "We plan to continue to run Woot the way we have always run Woot--with a wall of ideas and a dartboard. From a practical point of view, it will be as if we are simply adding one person to the organizational hierarchy, except that one person will just happen to be a billion-dollar company that could buy and sell each and every one of you like you were office furniture."

For more on this story, read Amazon acquiring eccentric retailer Woot.com on CNET News.

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