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AMD: Roadmap delays or shifting priorities?

So, AMD has delayed the launch of Phenom 9900 and 9700 processors until Q2. The reason according to AMD is down to "prioritization and resources."
Written by Adrian Kingsley-Hughes, Senior Contributing Editor

So, AMD has delayed the launch of Phenom 9900 and 9700 processors until Q2.  The reason according to AMD is down to "prioritization and resources."

AMD will now introduce the AMD Phenom 9700 and 9900 models in Q2 2008. This decision was based on OEM input on how AMD should prioritize its next two waves of AMD Phenom processor models. Based on these customer inputs, AMD will continue to prioritize volume-based Phenom products, including the AMD Phenom triple-core processor introduction for consumer and commercial markets this quarter, and now a new energy–efficient 65W AMD Phenom 9000e series processor in this quarter (instead of Q2). AMD Phenom 9700 and 9900 models will immediately follow next quarter.

Now you can look at this in one of two ways.  First, that AMD is having trouble sticking to the current roadmap, something that investors might not take too kindly to.  Alternatively, AMD is shifting resources about because while the Phenom might not be ready to take on Intel's quad-core line-up, the triple-core "Toliman" pieces might prove to be a bit hit for those who feel that dual-core no longer provides the power they need but don't want to make the leap all the way to quad-core.  In fact, triple-core processors could be a compelling upgrade for K8 owners on Socket AM2 - as long as the price is right.  My guess is that "Toliman" processors would have to enter the race as close to the price of an equivalent dual-core processor as possible.  If the price is right, these things will sell, if not, it's down to marketing.

What's now becoming obvious is that AMDs decision to go with a "native" quad-core solution just hasn't paid off.  Intel has provided the market that need (or more specifically, can make good use of) quad-core with cheap silicon.  It might not be native quad-core, but at least it's out there and it works. 

I expect the rate of progress to slow down at the Intel camp this year because of the lack of competition from AMD.  Intel just doesn't need to do much to say ahead.  I expect modest price drops and GHz increases combined with a slow move to 45nm. 

Thoughts?

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