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BUYandHOLD.com adopts Brio technology for enterprise reporting solutions

Singapore, 18 April 2000 - Brio Technology today announcedthat BUYandHOLD.com Securities Corporation, an online brokeragefirm designed to serve the needs of long-term investors, has implemented the enterprise reporting solution, Brio.
Written by ZDNet Staff, Contributor

Singapore, 18 April 2000 - Brio Technology today announced that BUYandHOLD.com Securities Corporation, an online brokerage firm designed to serve the needs of long-term investors, has implemented the enterprise reporting solution, Brio.Report.

Brio.Report significantly reduces BUYandHOLD.com's report costs and production time, while providing its management with the ability to quickly access, aggregate and analyze the activity of its customers.

Considering that the financial industry is one of the most highly competitive and regulated industries in the world, BUYandHOLD.com required instant access to account data in a format that is constructive and easy to use. With Brio.Report, BUYandHOLD.com's management team quickly gains insight into the performance of its business on a daily, weekly and monthly basis.

"We partnered with Brio because of its ability to deliver the cutting-edge technology we needed," said Michael E. O'Dea, chief technology officer of BUYandHOLD.com, Inc. "Incorporating Brio.Report into our business allows us to generate the information critical for monitoring our brokerage operations," he added.

"We were pleased that we could provide BUYandHOLD.com with our premier enterprise reporting solution. The flexibility of Brio.Report allows BUYandHOLD.com to make more informed business decisions," said Cees van Heemert, Regional Dirctor, Asia Pacific of Brio Technology.

"BUYandHOLD.com will greatly benefit from Brio.Report because it is a powerful, analytical tool that enables BUYandHOLD.com to leverage its existing data to better serve its customers," he added.

About Brio.Report
Part of the Brio ONE platform, Brio.Report is the premier enterprise reporting solution, offering unrivaled performance, scalability, flexibility, and reliability. Brio.Report provides companies with the enterprise reporting tools and technology to easily develop and process a complete range of reports -- from small reports to mission-critical operational reports that access large volumes of data in production databases, legacy applications, and data warehouses. Output from Brio.Report can range from high-volume printed reports to highly interactive reports delivered via the Web.

About BUYandHOLD.com
BUYandHOLD.com, Inc. is a unique financial services company focused on the needs of long-term investors. Through its subsidiary BUYandHOLD.com Securities Corporation, it provides online brokerage services to investors who practice the "Buy and Hold" investment philosophy of purchasing and retaining securities to optimize return on investments over time.

Customers can quickly build a diversified portfolio from more than 1,400 companies grouped for easy selection through a shopping cart interface. They can invest a minimum of $20; reinvest dividends for free; implement dollar cost averaging strategies through its E-ZVestSM service; have access to expert third-party content and research and to an extensive library of educational information about investing. In addition, BUYandHOLD.com offers average purchase price tracking and twice-a-day executions.

BUYandHOLD.com Securities Corporation (Member NASD/SIPC) and its parent company, BUYandHOLD.com, Inc. are headquartered in New York, New York, at 110 and 120 Wall Street, respectively.

About Brio Technology
Brio Technology, Inc. (NASDAQ: BRIO) is the only business intelligence software provider to offer a complete range of business intelligence solutions to address the decision processing needs of today's e-enterprise. The Brio ONE solution includes software and services, which enable organizations to deliver business intelligence, enterprise reporting, and analytic applications in conjunction with an enterprise information portal to provide unmatched ease of experience for all users. Brio ONE enables customers to derive higher business value from all of their enterprise information sources, including e-commerce applications, enterprise resource planning (ERP), sales force automation (SFA) and customer relationship management (CRM) applications as well as data marts, data warehouses and legacy data sources. Brio products are available through direct sales and professional services organizations located in the United States, Canada, the United Kingdom, France, Germany and Australia, and more than 80 countries worldwide through VARs, resellers and distributors.

Brio has commercial relationships with companies such as Hewlett-Packard, IBM, Microsoft, Oracle, PeopleSoft, SAP and Sun Microsystems. Brio Technology is based in Palo Alto, California.

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