Google was asked about the integration of its dMarc Brodcasting acquisition during its Second Quarter 2006 Earnings Conference Call today.
I have been tracking Google's goal to "extend targeted, measurable advertising to the broadcast space" since Google CEO Eric Schmidt put forth his vision for GPS-based in-car personalized advertising last month.
Google indicated that a new "AdSense for Radio" product would be introduced in about three months.
Google was also asked if a new Google Healthcare vertical is on the way.
Google referenced the Google Co-op Health page and indicated Google is exploring ways to improve the quality of health search.