iMediation finances fit for IPO

Suzanna Kerridge, Paris correspondent

French software start-up iMediation has secured $52.5m for third-round funding. The pre-IPO treasure chest comes courtesy of Deutsche Bank e-Venture, Government of Singapore Investment Corporation and La Cie Financiere Saint Honoré. Didier Benchimol, director general at iMediation, said the money would enable the company to increase its marketing spend in the months leading up to flotation. The company already counts GE Equity, Intel, Morgan Stanley and Reuters among its investors.