Just got back from breakfast at Max's with Dave Winer, Mike Arrington, and Craig Cline. I, like Dave, had the 4-cheese omelette. Not there were Scoble, Gabe Memorandum, or Chris Pirillo, though they were discussed at length.
I spent a good deal of time educating Mike on the inherent value of NOT linking, asking the following key question:
- Which would you prefer, that I link to you or mention your name and not link to you?
Mike says "link, every time." I say "wrong." Mike's way, he gets flow, page views, and, eventually, linkspam. My way, Mike Arrington gets typed into Google et al, vanity feeds spring to life, and people subscribe. His way: page views. My way: sub love.
It's not who you know that counts, but who, what, and for how long.