Phone is the preferred method of customer support

74% of US consumers prefer to contact a company about some customer service-related inquiry over the phone, while only 26% prefer e-mail and just 15% say they prefer Web forms. A mere 8% cite instant messaging (IM) as their preferred method of contacting a company for customer service purposes.

74% of US consumers prefer to contact a company about some customer service-related inquiry over the phone, while only 26% prefer e-mail and just 15% say they prefer Web forms. A mere 8% cite instant messaging (IM) as their preferred method of contacting a company for customer service purposes.