Verdiem appoints new CEO; plans broader sales reach

Marking a new phase of its maturity, Seattle-based power management software developer Verdiem has snagged the cofounder of Visio and Aldus as its new chief executive.

In an interview with GreenTech Pastures, Jeremy Jaech said one of his short-term goals is to accelerate corporate sales for the Verdiem software, using corporate resellers and additional OEM relationships as the foundation. Verdiem's Surveyor product is already included on some newer HP clients that have an emphasis on their green profile. Here's more about the HP-Verdiem relationship.

Verdiem's other power management product, Edison, is intended for use in homes.

Jaech believes that the U.S. regulatory climate, as well as cost-reduction imperatives across the business world, play to Verdiem's strength: providing technology that helps companies understand their power consumption profile and then act on it. "This will only be accelerated by the current economic climate," he says.

A longer-term vision will see Verdiem to develop power-management technology for a wider range of devices, not just PCs or notebook computers, Jaech says.