Virgin Mobile wins a place at Carphone Warehouse

Making it big-time on the high street...
Written by Lynne Hardy, Contributor

Making it big-time on the high street...

Europe's largest mobile phone retailer Carphone Warehouse has finally made a space on its shelves for Virgin Mobile. Virgin Mobile - its operating network previously available over the internet, the companies own retail outlets and WHSmith - is now ready to enjoy a large high street presence, after several attempts to secure a deal in the past. The company said in a statement that yesterday's deal will attract higher-value customers who head straight for the Carphone Warehouse. A similar deal with high street retailer Dixsons is expected to be announced soon. Virgin Mobile now has 1.2 million customers and is one of the fastest growing operators. For related news, see
Virgin Mobile creates 100 jobs
Virgin Mobile bids to go global
Editorial standards