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'Welcome to your Google homepage'

Google is using the World Cup to promote its personalized homepage feature.
Written by Donna Bogatin, Contributor

Google is using the World Cup to promote its personalized homepage feature. Google.com presently features a “New! Add World Cup live scores and schedules to this page” promo under the search query box which leads to a “Welcome to Your Google homepage. Make it your own” start page incorporating multiple, customizable mini-content areas such as: Weather, “How-To” of the Day, World Cup…The content areas lead either to Google services, such as Google Video, or to content partners such as Sports Illustrated. Below are screen shots.

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