/>
X

AOL to launch separate free service

AOL UK's boss gives the clearest indication yet that his company is about to offer free Net access... albeit as a different company
zd-defaultauthor-richard-barry.jpg
Written by Richard Barry on

"It is feasible" that AOL will launch a new company offering free Internet access according to the company's UK MD, David Phillips. The move has been widely anticipated -- a report Monday suggests AOL is losing ground to the free model but remains reluctant to cut subscriptions from its core business.

In an interview Wednesday, Phillips spoke of a "multibrand" strategy that would include a spin-off company affiliated to AOL but not reliant on it.

"We're not about to fundamentally change our business model and we're not looking to divert resources from primary brands", said Phillips who previously hinted that AOL will make a major set of announcements around July.

Although details were not given, Phillips said the new service would be part of a two-stage attack on its rivals. First will be the free spin-off followed by a mechanism to bundle phone calls. Says Phillips: "We're spearheading a drive toward flat, stop-the-clock pricing. You pay once and then you go online as long as you like. That's truly a better option for the consumer."

Got something to say?

Tell the Mailroom

Related

Why you need an Android smartphone with a thermal and IR camera
img-6767

Why you need an Android smartphone with a thermal and IR camera

Android
Dell and Intel just had a big success. It may break your heart
screen-shot-2022-06-23-at-9-16-05-am.png

Dell and Intel just had a big success. It may break your heart

Innovation
Tech jobs: These are the 10 most in-demand developer, cybersecurity and cloud roles
two male and one female colleagues stood over a desk looking at a computer screen and discussing a project cheerfully

Tech jobs: These are the 10 most in-demand developer, cybersecurity and cloud roles

Developer