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Broadband Internet is undervalued $32 billion, study says

Think you overpay for broadband access? According to a new study, it's quite the opposite.
Written by Andrew Nusca, Contributor on

Think you overpay for broadband access? According to a new study, it's quite the opposite.

Broadband Internet access delivered more than $32 billion in benefits to American consumers last year, according to a new study released Tuesday, revealing that a broadband connection is considered a necessity by many Americans.

The study's authors, who presented their findings at Internet Innovation Alliance Academy on Capitol Hill, derived the $32 billion figure by researching how much consumers value their broadband access -- totaling $60 billion -- and then subtracted how much Internet users paid per year for their access, which amounted to $28 billion.

In other words: customers value broadband a lot more than they're actually paying.

(The study also found that home broadband adoption increased more than sixfold since 2001: 66.6 million households used broadband in 2008, compared with only 10.4 million families seven years ago.)

The American Recovery and Reinvestment Plan stipulated $7.2 billion for broadband development and entrusted the FCC to develop a national broadband plan. According to the article, the researchers hope that a national broadband strategy will empower the government to partner with the private sector to help deliver Internet access to every corner of the country.

Would you pay double for broadband Internet access? Say why or why not in TalkBack.

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