Philippine Long Distance Telephone Company
(PLDT), an Asian telecommunications giant, is building a new multi-service network which will enable it to provide services such as voice over Internet Protocol (IP) and IP virtual
Cisco Systems, Inc. will provide the equipment to build a
new backbone network that will enable it to offer these new innovative value-added
integrated data, voice and video services.
Data, voice and video integration is achieved through Cisco's multiservice
switching technology, which enables IP to be run over
Asynchronous Transfer Mode (ATM) or Frame Relay. This paves the way for
PLDT to provision 'New World' communications services such as Voice over IP,
IP Virtual Private Networks (IP/VPNs) and Unified Messaging over a single,
"The partnership of one of the region's leading service providers and the
leading networking company makes for a powerful combination that will be
able to deliver superior integrated data, voice and video services to our
customers," said George Lim, Senior Vice-President, PLDT.
He added that the new revenue-optimized packet network is a huge
technological leap over PLDT's time division multiplexing (TDM) network,
which is more costly and inflexible to manage. The new network will enable
PLDT to provide the most cost efficient and highly reliable services to its
corporate and consumer clients and position the company for long-term
revenue and profit growth. "The upgrade of our infrastructure was timed to
take advantage of the latest technology advances. With Cisco's technology,
we will now have superior product offerings that will put us in the same
class as the biggest telecommunications providers in the world," said Lim.
Said Noel Rivera, Country Manager of Cisco Systems Philippines: "PLDT has
long been one of Asia's leading carriers in terms of customer base and
service offering. The addition of cutting-edge value-added services such as
IP/VPNs and Unified Messaging, will certainly place them among the world's
elite. More importantly, for PLDT's customers in the Philippines and the
region, they will be among the first to benefit from the cost-efficiency
and variety of New World telecommunications services."
PLDT's new OC-12 network, based on Cisco BPX 8650 IP+ATM switches, MGX 8220
Multiservice Access Concentrators and AS5300 Remote Access Servers, is
being deployed by Cisco Systems partner, Fujitsu Philippines, Inc. It is
capable of speeds of 622 megabits per second, orders of magnitude faster
than the networks of competitors. Cisco and Fujitsu are also providing
comprehensive training for PLDT networking employees.
"Negotiating and anticipating demand in the fast-paced communications
industry is tough and PLDT has selected a good partnership in Cisco and
Fujitsu. Telecommunication carriers need leading-edge solutions and strong
systems integration support especially as demand for Internet-related
services grow. That is where we come in," said Felipe Manalang, President,
PLDT is the largest among 82 telephone service providers in the Philippines.
Its lines number 1,702,918, representing some 71 per cent of all telephone
lines in service throughout the archipelago. The company's current
Integrated Voice and Data Services include Diginet (domestic leased line),
Fibernet (international leased line), DataPac (international and domestic
packet switching), PhIX (Philippine Internet Exchange) and ISDN (Integrated
Services Digital Network). The Voice and Messaging Services include
VideoCon (video conferencing) among others.
PLDT is part-owner of 30 existing international fiber optic submarine cable
systems. Three of which, the Guam-Philippines-Taiwan (GPT), the
Brunei-Philippines-Malaysia (BMP), and the Asia Pacific Cable Network
(APCN) terminate in the country.