20.6% of auto site visitors came from search engines

In June 2005, 20.6% of Web users, surveyed by Compete, who landed on the Web sites of car manufacturers, such as Ford, or third parties such as autotraders.

In June 2005, 20.6% of Web users, surveyed by Compete, who landed on the Web sites of car manufacturers, such as Ford, or third parties such as autotraders.com, came directly from search engines. In July 2004, just 17.5% of visitors to those sites came from search engines.