in brief Apple has lowered the price of its Mac Mini and Mac Mini Server by AU$100 following a price drop in the UK and Europe.
When the products received their lower prices in Europe and the UK last night, Australia's price remained resolutely stable and it seemed like Australia was not going to see any reductions. However, this morning the company reduced the base Mac Mini from AU$999 to AU$899, and the Mac Mini Server from AU$1399 to AU$1299.
The US has not been lucky enough to see a price drop for the products, although the Mac Mini sells for US$699 and the Mini Server for US$999 in the US — still cheaper than the products sell for in Australia considering the Australian dollar's flirtation with parity.
Vendors have often said in the past, however, that the exchange rate is not the only factor to affect pricing in different regions. Population density, marketing costs, logistics and other factors also come into play.