Google's sub-$100 'Android One' devices said to be unveiled on September 15

Google's high-spec but low-cost devices, dubbed Android One, will see their debut later this month at a shadowy event.
Written by Zack Whittaker, Contributor
Image: Google

Google's bid to appeal to get the "next billion" online just got one step closer.

The search-turned-mobile giant is preparing to launch its latest range of smartphones, designed solely for the emerging market. 

Invites are said to have been sent out to members of the Indian press for September 15.

That, some are saying, can only mean Android One devices are ready to be unveiled — the high-quality but low-cost smartphones first announced at Google's I/O conference earlier this year.   

Details at this point are sketchy — no word yet on exactly where the event will be located, but it's understood to be in India, where a large portion of these devices are set to launch in the coming weeks.

The goal of the devices are to build devices similar to Google's own Nexus devices, but at a "highly affordable" cost, the company previously said. 

Google will oversee the design references for each device, and will pawn off the development to local manufacturers, like Indian smartphone maker Micromax. The little-known company said it will offer a 4.5-inch display device with a dual-SIM, SD card for expandable storage, and FM radio.

Karbonn Mobiles, and Spice, are also hardware partners.

Devices will land in the sub-$100 price range, making them highly desirable in the emerging markets, not limited to Brazil, India, China, and Russia — so-called BRIC nations.

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