Top sponsored links buyers: retailers and Web media

Nielsen//NetRatings ranked top industries purchasing sponsored links. Retail goods and Web media were on top with 22% and 21%, respectively, financial services firms bought 6% of sponsored links, travel - 5%, business-to-business - 3%.

Nielsen//NetRatings ranked top industries purchasing sponsored links. Retail goods and Web media were on top with 22% and 21%, respectively, financial services firms bought 6% of sponsored links, travel - 5%, business-to-business - 3%.