Wal-Mart to start selling Dell PCs June 10
Update: A few updates to the prior post, including a hard date. Dell confirmed the Wal-Mart deal to News.com and Reuters.
News.com is reporting that Wal-Mart will begin selling Dell desktops this weekend June 10 priced in a bundle below $700.
Quoting analyst Samir Bhavnani, research director at Current Analysis West, Steven Musil writes that Wal-Mart will sell the Dimension E521 at more than 3,000 retail locations in the U.S.
In the post, Bhavnani says:
"Finally, Dell has addressed one of its main problems by giving customers a chance to touch and feel its products. Dell's going to be touching a lot of people who weren't necessarily looking to buy a PC."
This is one more item to consider in the increasing retailing drumbeat surrounding Dell. As reported yesterday, Dell's move to retail is just a matter of when not if.
If Dell's weekend at Wal-Mart is true it's a launch that seems awfully quiet. Why would you launch a retail effort over Memorial Day weekend and not tell anyone about it?