X
Business

What's your favorite Facebook moment of 2011?

Facebook wants you to share your favorite Facebook moment of 2011. The campaign isn't going so well because the app is poorly designed. Facebook or no Facebook, what was your favorite of 2011?
Written by Emil Protalinski, Contributor

Facebook is celebrating the year 2011 with a new app on its own Facebook Page called Facebook Moment of 2011. The application allows users to share their most important happenings in their lives over the past 12 months, which Facebook hopes included the social network. Here's the pitch:

Was 2011 the year you joined Facebook, changed your relationship status to "engaged", reunited with a relative, or saw the first picture of your grandchild? As we look forward to 2012, share your Facebook Moment of 2011 with us by submitting a description, photo, or video.

There aren't really that many submissions yet; at the time of writing, there are only a handful over 100. I'm not saying a huge percentage of Facebook's 800 million monthly active users should respond, but I would have thought at least a couple thousand would have answered, given that Facebook's own Page has over 57 million Likes.

The poor response could have something to do with the way the app was designed. I use Google Chrome and Internet Explorer 9. Both browsers blocked the pop-up that the app was trying to load, and instead showed the following message, as you can see in the screenshot above:

Loading submission form... (Page not loading? Please check your browser's pop-up settings)

When I unblocked the pop-up (I probably would not have done so if I wasn't writing this article), I was told the following:

Moments is requesting permission to do the following: Access my basic information Includes name, profile picture, gender, networks, user ID, list of friends, and any other information I've made public

Only after I allowed the app did the submission form load, and I was given the option to share my story, upload a photo, submit a video, and pick a category. Frankly, that's just too many hoops to jump through.

Facebook is clearly expecting a much bigger response than it is getting, given that it created 29 categories for putting in submissions: Causes, Celebrities, College, Crime Fighting, Education, Family, Friendships, Government, Grief, Health, Local Community, Lost and Found, Love, Military, Movements, Music, Natural Disasters, Other, Parenting, Peace, Pets, Politics, Religion, Rescues, Reunions, Small Business, Sports, Support Groups, Travel.

My biggest moment in 2011 wasn't shared on Facebook (if it was just up to me, it probably would have been). Whether you shared it on Facebook or not, what was your moment of 2011?

See also:

Editorial standards