Oracle: What is customer experience (and why you should care)
Oracle's top marketing leader for customer experience explains why this topic is important, the challenges in making customers happy, and what you can do about it.
Latest Posts
Samsonite executive: How the right data makes online shopping more personal (CxOTalk interview)
The luggage maker's global chief e-commerce officer explains how data drives customer experience in e-commerce and how you can improve results in your company.
AT&T Business: Customer experience and digital transformation (CxOTalk interview)
Learn how the Chief Marketing Officer of AT&T Business drives CX with organizational change at this huge company with $37 billion in revenue. He also talks about 5G and the Internet of Things (IoT).
5 tips: Become a transformational CIO
A top CIO shares crucial points of advice on how to thrive as a technology-focused business leader.
How to be a transformational CIO
A short video offers crucial advice for every chief information officer. Watch it now and share your comments!
SAP Ariba Live event summary: Digital transformation in procurement
It's time for the enterprise to rethink procurement processes to incorporate digital transformation, customer experience, and culture change as core business imperatives. Read the article to learn from the best practitioners.
Oracle talks customer experience at Modern CX 2019
At its Modern Customer Experience event in Las Vegas, Oracle showcased products and services on this important topic. This article explains the basics of customer experience, what it is, and how to get there.
CEO view: Digital transformation at Siemens USA (CxOTalk interview)
The CEO of a company with $23 billion in revenue and 50,000 employees talks about innovation, culture, data, customer relationships, business models, IT vs. OT, and more. Barbara Humpton is a strong and powerful leader who offers practical advice and lessons for every manager. Watch the video and read her comments.
SAP marketing: The culture journey from on-premise to cloud (CXOTalk interview)
SAP's executive vice president of marketing and communications, Nick Tzitzon, explains how this company of 96,000 employees drives change across the organization. It's an inside look at the real challenges and opportunities of running a large company with lessons for managers in every department.
Digital transformation and the industrial internet of things at energy giant ABB (CxOTalk interview)
Transformation, re-thinking business models, and changing culture are complex, especially in a large organization. Learn how one of the world's largest infrastructure suppliers brought on a Chief Digital Officer to drive change across the organization.
Women in tech: Two prominent female security experts speak out (CxOTalk interview)
The importance of cybersecurity has elevated the crucial role of Chief Information Security Officers. But, how can we get more women into the profession? Two top leaders share the answers.
Iterative development and minimum viable products help non-profits succeed
Social impact organizations can learn from Silicon Valley to overcome their unique challenges and gain traction in the market. A new book explains how to get it done. Watch the video and read the text.
Adversarial AI: Cybersecurity battles are coming
One of the world's foremost experts in building AI systems to detect malware explains "offensive AI" and the mathematical models he develops to protect against cyber attacks.
Zoom CEO strives for sustainable customer happiness
A top Silicon Valley leader explains how to build a company based on customer experience. Lessons include hiring, culture, and placing customer satisfaction before higher profits.
Defense contractor: IT must embrace radical transparency and culture change
A senior executive from the Fortune 500 company, L3 Technologies, explains how to use data to change corporate culture and innovate. Be inspired by her practical advice!
