The technology industry in Australia struggles to engage with women. The 2019 Deloitte Digital Pulse study found that while the number of women in ICT is increasing slightly, it still only accounts for 29% of the total workforce – less than 1/3rd of all employees.
With a looming skills shortage in Australia, now would be the ideal time for the industry to ramp up its engagement with women. Recognising the invaluable contribution that women are making to the sector, and highlighting why being more forward in engaging with – and recruiting – women into the organisation is the driver behind this new event being hosted by B&T.
Technology touches every sector, and communications is no different. Programmatic advertising is a driving force for global ad spend, data is a critical resource for any marketing team, and digitisation has forever changed the way content is shared and consumed. Those organisations that can't adjust to this technology-driven future face extreme disruption – a risk few can afford.
Delivering technology solutions relies on visionary thought leaders. A recent Gartner study found boards and CEOs are increasingly looking to their technology leaders to drive solutions in today's heavily disrupted, uncertain market.
Women have proven to be very good at doing this, and recognising those achievements is why B&T partnered with Google to deliver Women Leading Tech in 2020. The event is also sponsored by AKQA, Adobe, Publicis Sapient, and CBS Interactive.
As part of the celebration, B&T will be giving out a few awards to recognise some of the fantastic female leaders working in technology roles or companies.
For the inaugural year there will be 10 categories:
- Executive Leader
- Data Science
Nominations are now open so nominate yourself, show your colleagues, tell your friends and share it online.
It's not just an awards event, however. There will also be a Gala Luncheon where attendees will hear from a host of inspirational speakers (watch this space).
The inaugural Women Leading Tech event will take place on 8 April 2020 at Linseed House, The Grounds of Alexandria, 7a/2 Huntley St, Alexandria.
Does this sound like you? Or someone you might know? Nominations are open and tickets are on sale now.