Lack of data protection leads to prostitution and irate constituents

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Data loss is something that every organization has experienced for years. In the 80's there was the infamous trash picking case of the janitor at Chrysler’s data center who picked up a green-bar print-out of the salaries of all Chrysler executives just when Lee Iacocca was negotiating major concessions from the unions. That incident set back his re-org efforts and caused a change to staffing procedures at Chrysler’s computing centers: no more union laborers.
But in recent times, thanks in large part to
"You incompetent f---ing a--holes. I will never donate a penny to you."
And another:
"I am disgusted with you and will NEVER do anything to help you financially."
And my favorite:
"How could this possibly happen without utter rank incompetence and a carefree attitude toward data security?... I hope your IT staff was fired."
I am on the lookout for leading indicators in the data protection space. The primary indicator that this space is going to grow is that the vendors tell me most of their customer wins come from organizations that have experienced some sort of data loss incident. In other words the industry is looking for a solution to an existing painful problem.
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