Verizon's BlueJeans video conferencing unit added new features to its BlueJeans Events live streaming platform to support up to 150 speakers and 50,000 attendees with tolls to recruit and engage audiences and follow up post event.
With the additions, Verizon is aiming to make BlueJeans Events more of a player in the virtual event space. Most events have moved online and as an attendee of many I can tell you that none are perfect, but virtual conferences are improving. See: 7 ways companies can deliver better virtual events | LinkedIn debuts Virtual Events to help brands during COVID-19 crisis | How Salesforce plans to make virtual TrailheaDX 2020 a better, more meaningful tech conference
Verizon announced the BlueJeans purchase in April and followed up with encryption improvements.
According to BlueJeans, the COVID-19 pandemic has led to an 8x increase in usage for its Events platform. Verizon's BlueJeans aims to make it easier to market and monetize virtual events.
Other features include closed captioning in real-time for no additional fee, application sharing for Chrome and search tools to find attendees.
In addition to new features, BlueJeans is relying on integrations to help monetization. Integrations include:
The revamped BlueJeans Events will be available for customer preview by September.