Company executives said Acer was banking on its experience as a leading computer brand to gain a share of the ever-crowded smartphone market. The unveiling will be followed by similar launches in Southeast Asia, Hong Kong, Taiwan, India, Australia and China, Acer said.
Acer first announced a move into the mobile phone market at Mobile World Congress in February.
About 200 million smartphones are sold each year. Acer believes the market will grow at 15 percent annually in the next five years, it said.
"Our ambition is to be among the top five smartphone vendors in the world in the next three years," said Roger Yuen, Asia Pacific vice president for Acer's smart hand-held device business group, in a story by Agence France-Presse.
Models Acer unveiled include the Windows Mobile 6.1-powered DX900 (pictured), which has a dual SIM card function and comes with a 3.0 megapixel camera, and the DX650, designed to be used on both sides, featuring a touch screen panel on one side and a keypad on the reverse. Acer unveiled five total models priced at what amounts to about $397 to $530 U.S. for the first half of this year.
In the second half, Acer will roll out three more models geared for the mass market, meaning they will be cheaper but still contain multimedia functions, the company said.