70 percent of consumers won't spend more than $700 for an Apple tablet, and consumers were equally split over whether they would pay for 3G connectivity, according to a new study.
According to a new survey by Retrevo, 44 percent of consumers said they would not buy the rumored iTablet or iPad if it required a monthly data plan, while 39 percent said they wouldn't buy one without it.
75 percent of respondents said they wouldn't buy the tablet unless it had a battery life of more than six hours.
Interestingly, owners of iPhones said they preferred an iTablet that ran iPhone apps (rather than Mac apps) by a 3 to 2 margin.
Further, 38 percent of women said they wanted an e-book store -- compared to just 25 percent of men.
Overall, most respondents expected Apple to release some sort of iSlate device, and most said it would have a 10-inch touchscreen and run iPhone or Mac OS apps.
40 percent of women said they want to see solar power on the tablet, compared to just 33 percent of men.
Most respondents said they didn't care which OS the tablet would use.
While 70 percent of respondents said a device over $700 would be a deal-killer, that means almost one-third of consumers would indeed spend more than that.
About half of respondents said they didn't think they needed a tablet computer.
The survey was made from more than 500 randomly selected Retrevo users between Jan. 16 and 20, 2010.