Apple tablet: primarily a gaming device?

App tracking code embedded in some iPhone apps has identified 50 devices that match the characteristics of Apple's rumored tablet lurking deep within Apple's Cupertino headquarters.
Written by Jason D. O'Grady, Contributor


A report posted yesterday by Flurry suggests that Apple's impending tablet computer may be positioned primarily as a gaming device. Either that or engineers testing "50 devices that match the characteristics of Apple's rumored tablet device" inside the Cupertino campus like to play games in their spare time.

Flurry embeds its tracking code in apps that use its analytics service. Each app sends Flurry information about the device that it is running on. According to Flurry, its data showed that the testing of the devices increased dramatically in January, although it detected the devices as early as October.

The interesting part of the report is that the category of apps that are being tested skew almost exclusively toward games. ~150 apps downloaded and launched on the devices were categorized as Games, while ~60 apps were categorized as Entertainment. News & Books tied entertainment for second, followed by Lifestyle, Utilities and Music.

While it's almost certain that Apple engineers would be testing more apps that Flurry doesn't track, it still paints an interesting picture.

Will the new tablet be pitched primarily as a gaming device?

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