British Facebook users are drunk in 76% of their photos

The average British Facebook user is drunk in three quarters of of his or her tagged Facebook photos, according to a new study by MyMemory. 1,781 British Facebook users were surveyed in total.
Written by Emil Protalinski, Contributor

Alcohol plays a big role in society, and its effects are particularly often displayed on social networks such as Facebook. It turns out the number is very high for British Facebook users, at least according to a survey conducted by MyMemory, which found 76 percent of their tagged Facebook photos had some connection with alcohol.

The study asked 1,781 British Facebook users about their photos on Facebook. On average, over three-quarters of the respondents' photos depicted them consuming alcohol or were taken after the consumption of alcohol.

If this is indeed the number, the remaining statistics aren't as surprising. 56 percent of those surveyed said that they had "drunk photos" of themselves on Facebook they would not want colleagues or employers to see. Only 8 percent admitted to appearing in pictures that could get them into "serious trouble at work."

On the other hand, the poll also found that two thirds of British Facebook users had intentionally tagged friends in embarrassing photos so other friends would be notified. A huge 93 percent of respondents said they had deleted tags on potentially compromising photos because they were "too embarrassing."

Still, many users allow the public to see what they are up to. 26 percent said their account's privacy controls were set to allow anyone to view Facebook photos in which they were tagged. 12 percent said they stopped even their friends from accessing them. The majority, 58 percent, let friends view their pictures.

"We're all guilty of going out and having a good time, but nowadays the photos inevitably catch up with us online, so we wanted to look at how much these photos dominate our presence on social media sites," Rebecca Huggler of MyMemory said in a statement. "The thing to remember is that most photos are taken on special occasions or get-togethers with friends and family."

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