Cloud spending becoming more concentrated among the big guns: AWS, Microsoft Azure, Google Cloud

In IaaS and PaaS the top five vendors accounted for 63% of all spending, according to IDC data.

Managing the Multicloud: How to manage the new default for enterprise computing A multicloud approach has been talked about for years within enterprises, but few companies have gone that direction. Now it's easier to go multicloud and AWS, Azure, and Google Cloud Platform all share customers. In this special feature, ZDNet looks at managing multiple cloud providers, how to play them off each other and what vendors and tools can help you manage multiple clouds.

Special Feature

Special Report: Managing the Multicloud (free PDF)

This ebook, based on the latest ZDNet / TechRepublic special feature, examines how to play multiple cloud providers off each other and what vendors and tools can help you manage multiple clouds.

Read More

Public cloud spending is increasingly being concentrated among the top five providers and the consolidation of wallet share is even more intense in infrastructure- and platform-as-a-service, according to IDC data.

IDC reported that the top five public cloud providers accounted for 46.3% of all spending growth in 2018 and 35% of all spending overall. In IaaS and PaaS the top five vendors accounted for 63% of all spending.

SEE: Top cloud providers 2019: AWS, Microsoft Azure, Google Cloud; IBM makes hybrid move; Salesforce dominates SaaS

This consolidation of cloud spending comes as the market growth continues to surge. Global public cloud services grew 27.4% in 2018 to total $183 billion.

SaaS is most deployed and accounts for 62.4% of total cloud market revenue.

idc-public-cloud-spend-073119.png

The consolidation of cloud spending isn't that surprising given the recent spate of earnings from the likes of Amazon Web Services, Microsoft and Google. All three reported strong cloud revenue growth and run rates. Meanwhile, the concentration among the big three is even more notable when one has an issue and big chunks of the web go down. 

And in SaaS, the market is also concentrated with vendors ranging from Salesforce to Oracle, Workday, SAP and Microsoft as well as Adobe.

In the end, the cloud market will be multicloud, but the options won't be endless. Most enterprises will have one or two strategic cloud vendors with other suppliers integrated into the mix.

Also: