Digital Rum 'under the influence' of Logica

Wireless software vendor Digital Rum has struck a deal with Logica under its 'm-powered' development programme.

The partnership will see the UK start-up providing a wireless ecommerce platform for Logica customers to buy and compare brand name goods via WAP phones. In return, Logica will act as a systems integrator and marketing vehicle, contributing SMS and billing knowledge to the alliance.