HP has launched a new armada of consumer and business laptops, ultrabooks and "fauxtrabooks" along with a dose of new printers. The product launches are among the first since HP split divided its units into two sides---enterprise and consumer.
The wild-card for HP's new PCs is whether they have the designs and enough sex appeal to entice workers to tote them to their corporations.
Overall, the prices appear to be right. CNET's Scott Stein notes that HP's ultrabook starts at $749. An AMD sleekbook hits $599. Those price points will appeal to most corporate types.
For HP's PC unit to keep its lead and inspire some Apple-ish Envy it needs two upgrade cycles---consumer and corporate---to fall its way. Increasingly, those two upgrade cycles are intertwined. HP's real competition may be tablets and Apple's iPad going forward.
Bottom line: Now that HP has split its businesses into two camps it'll become clear how these PC designs play out and the need to entice corporations.