Huawei Australia's sales revenue increases by 18 percent in FY14

Huawei Australia's enterprise business continues to strengthen, increasing by over 109 percent during the 2014 financial year, and driving growth in total sales revenue.
Written by Aimee Chanthadavong, Contributor

Huawei Australia has experienced its 10th consecutive year of growth, reporting that sales revenue during the 2014 financial year grew by 18 percent.

A large majority of the growth was contributed by the company's enterprise business, where sales revenue experienced an increase of more than 109 percent. This is despite the fact that the Chinese network giant remains banned from participating in the National Broadband Network (NBN). The ban was put in place by the former federal government on the advice of Australia's national security agencies over concerns about the company's alleged links to the Chinese government.

At the same time, Huawei's consumer business enjoyed rapid growth in the smartphone market. In 2014, Australian brand awareness of Huawei increased to 38 percent. As a result, total sales revenue for its consumer business increased by more than 38 percent -- 7 percent above the global increase of 33 percent. It also saw a proportion of flagship phones as part of its total smartphone shipments rise "dramatically".

Similarly, during 2014, the company's revenue from its carrier business increased by 11 percent.

"In the carrier domain, Australian carriers recognise Huawei as a trusted strategic partner for their business transformation," the company said.

Huawei also highlighted that globally, it invests over 10 percent of its total sales revenue into research and development (R&D) annually. During 2014, the company's R&D expenditure totalled approximately $6.6 billion, representing 14 percent of the company's total sales revenue. This value is equivalent to a third of the Australian government's total industry R&D investment, which was reported in the Department of Industry's Innovation Australia Annual Report 2013-14.

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