/>
X

Microsoft creates new consumer channels group to be headed by Chris Capossela

A week after Microsoft Senior Vice President of Central Marketing Mich Matthews announced plans to leave, Microsoft announced her replacement will be former Office marketing chief Chris Capossela.
mary-jo-foley-thumb2.jpg
Written by Mary Jo Foley, Contributor on

A week after Microsoft Senior Vice President of Central Marketing Mich Matthews announced plans to leave, Microsoft announced her replacement will be former Office marketing chief Chris Capossela.

Capossela will lead a newly created Consumer Channels Group at Microsoft, which "brings together Microsoft’s Retail, Mobile Operator and Distribution teams into one organization," according to a company press release.

Capossela will be reporting to Chief Operating Officer Kevin Turner and will work with Microsoft's OEM, retail, mobile operator and distribution partners across Windows (consumer), Windows Phone, Xbox and Office. He also will head up Microsoft's marketing, advertising and corporate communications, basically becoming Microsoft's chief marketing officer.

Capossela has been with Microsoft for 20 years, most recently serving as Senior Vice President of the Office Division. Capossela announced his plans in March to move to a different role inside the company, but it wasn't until April 6 that his new appointment was announced.

Related

He flew American Airlines, she flew United. For both, the unthinkable happened
screen-shot-2022-06-30-at-10-14-36-am.png

He flew American Airlines, she flew United. For both, the unthinkable happened

Business
Southwest Airlines has cancelled 20,000 flights. Now for the really bad news
screen-shot-2021-07-07-at-4-01-12-pm.png

Southwest Airlines has cancelled 20,000 flights. Now for the really bad news

Business
Giant data breach? Leaked personal data of one billion people has been spotted for sale on the dark web
close-up-of-a-womans-hands-typing-on-a-keyboard-in-the-dark.jpg

Giant data breach? Leaked personal data of one billion people has been spotted for sale on the dark web

Security