/>
X

Microsoft's Bing launches better Firefox integration amid Google-Mozilla renewal talk

This Firefox with Bing comes just a few weeks before Mozilla's search deal with Google is set to expire.
larry-dignan-eic.jpg
Written by Larry Dignan on

Mozilla wants to diversify its search revenue base from Google. Microsoft's Bing wants more market share. Enter some integration that may move the needle for both parties.

In a short blog post, Microsoft said it worked with Mozilla to launch Firefox with Bing. In a nutshell, this version of Firefox has the default settings for Bing and the user won't have to change anything to use Microsoft's search engine.

Will this effort move the needle for Mozilla and Microsoft goals? It's unclear, but Firefox with Bing certainly can't hurt.

Keep in mind this Firefox with Bing comes just a few weeks before Mozilla's search deal with Google is set to expire. Hmm.

Mozilla generated $21.7 million in 2010, down from $26.5 million in 2009. Total revenue and support for 2010 was $123.2 million, up from $104.3 million, according to its annual report. Most of that revenue derived from search deals.

In an FAQ, Mozilla noted that “we have every confidence that search partnerships will remain a solid generator of revenue for Mozilla for the foreseeable future.” Mozilla also touted search deals with Bing, Yahoo, Yandex, Amazon, Ebay and others, but the reality is most users go with Google. Microsoft's Bing with Firefox partnership aims to shift that equation a bit.

Related: Mozilla bets on fundraising to diversify Google revenue

Related

Why you should really stop charging your phone overnight
iphone-charging.jpg

Why you should really stop charging your phone overnight

iPhone
Google Fiber expands for first time in five years, and is coming to five new states
home-broadband.jpg

Google Fiber expands for first time in five years, and is coming to five new states

Broadband
Samsung phone deal: Get the Galaxy S22 Ultra for $299
1296x729-29

Samsung phone deal: Get the Galaxy S22 Ultra for $299

Smartphones