BBC News describes the “Snakes on Plane“ Internet buzz phenomenon:
“Snakes on a Plane,” Samuel L Jackson's latest action thriller, is already a cult hit - weeks before it is due to be shown in cinemas:
From the moment the film started production, internet buzz whipped up a frenzy of anticipation the likes of which Hollywood has rarely seen before…
The phrase has also entered the realms of pop culture as an expression of exasperation. "If you're in a situation like that, in a contained space or a vehicle you can't get off of with a lot of dangerous things, it's futile," said Jackson.
In addition to hijacking the film's title, fans have also taken on the role of amateur producers. There are thousands of websites, blogs, homemade trailers, posters and songs dedicated to the movie. “It's just something they naturally took on and created a whole wellspring of enthusiasm," said Jackson.
During production it was decided that some scenes should be re-shot and others added to give the movie a harder edge. The changes included adding more snake attacks, a mile-high sex scene and some profane language.
The impetus for the re-edit came from fans' comments on the internet. "The studio heard them and they let it happen," said Jackson.
The movie synopsis:
“FBI agent Nelville Flynn (Samuel L. Jackson) is escorting an eye witness on a flight from Hawaii to Los Angeles when a crimelord sets in motion the release of hundreds of deadly snakes aboard the airplane in order to eliminate the witness before he can testify against him.”
Next stop: snake-free San Jose for SES!