Salesforce on Tuesday is announcing updates to Field Service Lightning, a tool within its Service Cloud that helps workers to respond to customer service requests and engage with customers on site.
Since launching the tool about two years ago, Salesforce has continued to invest in it to meet the changing demands of customers and increasingly mobile workforces, Salesforce's Dana Chery explained to ZDNet.
"Mobile field service employees," she said, "are the face of your company... delivering on the expectations of your company." More than ever, she said, they "need to be digitally empowered."
Field Service Lightning effectively links customers, agents out in the field and dispatchers on a centralized platform.
The updates Salesforce is announcing Tuesday include:
Chery said a range of industries are using Field Service Lightning, including retail and health care. Within the health care industry, Salesforce customers are using it to dispatch health care providers like nurses to their patients, Chery explained.
Within retail, customers like REI and the Container Store are using it. Specifically, the Container Store has been using it to dispatch technicians to install closets.