Samsung closing Milk Music on September 22

Samsung is shuttering its iTunes Radio competitor in favor of third-party services.

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Joan E. Solsman/CNET

Samsung announced on Friday the closing of its streaming radio service Milk Music on September 22, 2016.

The company wrote in a statement that it will focus on integrating other music services into its Galaxy devices.

"We have made the strategic decision to invest in a partner model focused on seamlessly integrating the best music services available today into our family of Galaxy devices," Samsung said. "We believe that working with partners will accelerate innovation, enhance device sales and provide amazing new experiences for our customers."

Samsung wouldn't provide any additional details, simply urging customers to switch to Slacker Radio, a service that powered Milk Music.

Milk Music was launched in 2014 to take on Apple's iTunes Radio. In September 2015, Samsung shut down Milk Video, a similar video streaming service available on only Galaxy devices.