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Shel refocuses Global Neighbourhoods

I got to spend quite a bit of time with Shel Israel at DEMO 07 which is always a treat for me. He's so animated and tells such great stories. Since the publication (and well-deserved success) of Naked Conversations, a project I participated in briefly, Shel has been scratching out his ideas for a new book he's decided to title Global Neighbourhoods.He just announced on his blog that he's decided what the book will be about.
Written by Marc Orchant, Contributor on

I got to spend quite a bit of time with Shel Israel at DEMO 07 which is always a treat for me. He's so animated and tells such great stories. Since the publication (and well-deserved success) of Naked Conversations, a project I participated in briefly, Shel has been scratching out his ideas for a new book he's decided to title Global Neighbourhoods.

He just announced on his blog that he's decided what the book will be about:

My new book will focus on answering a single question:

"What happens when the Online Generation replaces the boomer generation in  the workplace?"  An exploration of the question and a measured response to it will take about 80,000 words and 6-8 months to answer, or so it seems to me.

I'm now officially excited. This is one of the most important topics facing businesses today and one that I believe many (most?) are ill-prepared to deal with. Having read the works of Don Tapscott (I'm 3/4 through Wikinomics right now) and the must-read Communities Dominate Brands and having engaged with many business leaders and organizations that are already thinking about and planning to deal with this issue, I am convinced that we are on the cusp of profound changes to the notion of how and where we work.

Shel's book promises to be a great chronicle of where we are int his evolution and, as he and Robert Scoble did with Naked Conversations, the development of Global Neighbourhoods will take place in very public fashion allowing me (and you if you're so inclined) to participate in its development. 

 

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