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Business

Should there be a major in business intelligence?

Universities aren't keeping up with the science of business intelligence and failing to produce the next-generation workers needed to crunch and understand data, according to a survey.
Written by Larry Dignan, Contributor on

Universities aren't keeping up with the science of business intelligence and failing to produce the next-generation workers needed to crunch and understand data, according to a survey.

Teradata sponsored the survey, which was conducted by University of Virginia professor Barbara Wixom. Here's a look at the 85 universities that responded to the survey and their approach to teaching business intelligence:

The main challenges appear to be technology (43 percent cited it as the biggest hurdle), content (41 percent), marketing (11 percent) and staffing (5 percent).

In a nutshell, universities said they had trouble getting affordable and reliable software, real-world data sets and technical support. For course work, business intelligence overlapped with other computer science specializations.

Nevertheless, some schools are building business intelligence curriculum, but it's a slow march.

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