SOAring or SOAking?

Every vendor with code to peddle has glommed on to the SOA hype cycle, but is anyone buying it yet? We asked this question of 427 Web services developers responding to the latest Evans Data survey. At this point, a relatively small segment, 15%, say they already have some type of SOA in their enterprise. Another 37% say they are either working on it, or plan to have an SOA going within the next year. So that's at least half that are taking SOA very seriously at this point.
That means close to half of the companies surveyed (a Web services-savvy group, by the way) don't see the point of SOA yet. There's even 29% that say they have no SOA plans, period. The conclusion that can be drawn is that there are plenty of companies out there that still aren't convinced; and need to know why investing in "SOA"-enabled products will make a difference.