The benefit for such a facility? Shortening the supply chain. Components are imported but products (primarily laptops, though servers and tablets are on deck) are assembled closer to their customers. Labor costs are higher, but clearly the time-to-market savings makes the multi-million-dollar investment worthwhile.
If the story sounds familiar, it's because we've seen the same thing in the U.S. auto industry. For years, American companies such as General Motors made their vehicles across the border in Mexico at the same time that Asian automakers like Japan's Nissan and Korea's Hyundai opened plants in Tennessee and Alabama, respectively.