Twitter to open fire hose to developers: Here comes the business app deluge
Twitter confirmed its place as a development platform, said it has 50,000 apps and announced plans to open up its firehouse of real-time updates to everyone. Rest assured business app developers will be among the first running to Twitter's fire hose.
Twitter on Wednesday confirmed its place as a development platform, said it has 50,000 apps and announced plans to open up its fire hose of real-time updates to everyone. Rest assured business app developers will be among the first running to Twitter's fire hose.
Twitter's news, revealed at the Le Web conference in Paris, was delivered by Ryan Sarver, Twitter's director of platform. According to news outlets on scene such as ReadWriteWeb, TechCrunch and VentureBeat, Sarver said all developers will have access to Twitter's full fire hose in early 2010. Twitter will also launch a developer site and support browser-less applications. As Louis Gray notes, Twitter's ecosystem is maturing rapidly.
Here's the point: Twitter has become a big sentiment indicator for companies looking to connect with customers and drive sales. Sure, Twitter has a lot of distraction and noise, but in the end it's a valuable business tool.
Via its APIs and fire hose, Twitter will set off a bevy of monitoring apps and integration with existing enterprise software packages. That integration is well underway---see Salesforce.com's Chatterand SAP for instance---but opening the fire hose to developers is likely to accelerate the B2B development process.
It's still a bit fuzzy to me how Twitter will make money. Twitter's ecosystem and developer program will be huge, but not in an Apple profit center type of way. With Apple's developer platform and App Store all roads lead to dollar signs via more iPod and iPhone sales. Twitter will quickly have a mature development platform, but the business model will remain immature.
But those business details are for Twitter to figure out. Enterprise types are likely to take Twitter's fire hose of real-time data and find ROI more quickly.