A new study says that businesses are missing out on valuable customer data, trends and revenue streams by remaining unprepared to tackle the smart grid and data it generates.
Smart grids are being employed in cities worldwide to better manage energy resources and improve efficiency as population rates soar. As supplies and consumers become better connected, vast amounts of data is collected, which can assist businesses in tailoring their services, improve customer relations and refine operational methods.
According to a new study released by Oracle, "Utilities and Big Data: Accelerating the Drive to Value," while utilities are increasingly prepared for the smart grid data influx compared to last year, businesses are still struggling to fully leverage collected.
After surveying 151 North American senior-level utilities executives with smart meter programs, the report found that less than half of utilities are currently using smart grid data. Out of the companies that are, the types of data collected are below:
Some of the report's highlights include:
Image credit: Oracle
This post was originally published on Smartplanet.com