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Zappos.com site loses $1.6M in pricing snafu

A sister site of online retailer Zappos.com loses big when a pricing-engine blip inadvertently made every product on that site available for no more than $49.95.

A sister site of online retailer Zappos.com fumbled more than $1.6 million in the wee hours of Friday morning when a pricing-engine blip inadvertently made every product on that site available for no more than $49.95.

Aaron Magness, director of brand marketing and business development for Zappos Development, said in a blog post that 6pm.com would be honoring purchases made during the glitch, which, he said, took place between midnight and 6 a.m. PT that day.

Touting itself as a bargain retailer of brand name products, 6pm.com features, among other things, a GPS device that sells for nearly $2,000 and a pair of Bruno Magli boots that go for more than $400.

For more on this story, read Zappos sister site zapped by pricing glitch on CNET News.